Chandigarh : Global lifestyle brand Shree the Indian Avatar, under SHR Lifestyles Private Limited, has entered into a retailing partnership with India’s leading fashion destination for the latest trends – Lifestyle. Part of Dubai based retail and hospitality conglomerate – The Landmark Group, Lifestyle provides seamless and hassle-free shopping, offering leading national and international brands along with the convenience of a true omni-channel experience. Shree apparels will now be retailed nationally through select outlets of the Lifestyle stores wherein the brand will put across its beautifully designed ethnic wear collection.
A unique, handpicked and exclusive Spring Summer’19 collection is now readily available at the Lifestyle stores within a significant area. The collection comprises of various themes, like Foil Foilage, Midnight Blues, Ivory Summer, Tribe Vibe, Truck Art, Stripe Hype and Chikankaari that have been inspired by trends gaining momentum across the world. They complement the style of every woman. They are quirky, unmistakably stylish and coherently modern. The Truck Art theme showcases the vibrant truck paintings subdued in the Indian art form. Ivory Summer is an eclectic mix of floral’s in summer hues placed over an ivory backdrop. Midnight Blue puts across the blue ivory printed story inspired from deftware ceramics. They seamlessly suit every mood and make the wearer feel great at any occasion.
Speaking on the partnership, Mr.Sandeep Kapoor, Chairman and Managing Director of SHR Lifestyles said, “Lifestyle Stores has a repertoire of fashionable brands and an expansive customer base and we are extremely honored to be partnering up with them. I hope we are able to leverage their extensive retail expertise in order to reach out to today’s discerning shopper. This will further help us explore various opportunities for Shree’s market expansion in the coming years.”